Back Business & Investing | January Newsletter

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  New Titles - Business & Investing
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Bubble in the Sun: The Florida Boom of the 1920s and How It Brought on the Great Depression

Christopher Knowlton · Simon & Schuster
Pages: 432
Format: Hardcover

Christopher Knowlton, author of Cattle Kingdom and former Fortune writer, takes an in-depth look at the spectacular Florida land boom of the 1920s and shows how it led directly to the Great Depression.The 1920s in Florida was a time of incredible excess, immense wealth, and precipitous...
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Don't Fall For It: A Short History of Financial Scams

Ben Carlson · Wiley
Pages: 192
Format: Hardcover

Learn financial and business lessons from some of the biggest frauds in history Why does financial fraud persist? History is full of sensational financial frauds and scams. Enron was forced to declare bankruptcy after allegations of massive accounting fraud, wiping out $78 billion in stock...
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Comeback Careers: Rethink, Refresh, Reinvent Your Success--At 40, 50, and Beyond

Mika Brzezinski · Hachette Books
Pages: 256
Format: Hardcover

STRONG, WISER, BETTER An Essential Guide for Reentering, Reinventing, or Rebooting Your Career at Any Age So many women hit midlife and realize: it's time for a career change. Maybe you're yearning to try something new, or you're sensing that layoffs are coming and you need...
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Fanocracy: Turning Fans into Customers and Customers into Fans

David Meerman Scott · Portfolio
Pages: 304
Format: Hardcover

Fandom isn't just for actors, athletes, musicians, and authors anymore. It can be rocket fuel for any business or nonprofit that chooses to focus on inspiring and nurturing true fans.The most powerful marketing force in the world isn't social media, email blasts, search ads, or even...
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Female Firebrands: Stories and Techniques to Ignite Change, Take Control, and Succeed in the Workplace

Mikaela Kiner · Greenleaf Book Group Llc
Pages: 242
Format: Hardcover

Saying NO to the Workplace Status Quo: 13 Women Who Are Rewriting the RulesIf readers are not sure what a firebrand is, they’ll find out in Mikaela Kiner’s powerful first book. Women of all generations will nod in recognition at the stories of 13 professional women from diverse backgrounds...
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How to Make Your Money Last - Completely Updated for Planning: The Indispensable Retirement Guide

Jane Bryant Quinn · Simon & Schuster
Pages: 432
Format: Paperback

NOW COMPLETELY UPDATED to reflect the changes in tax legislation, health insurance, and the new investment realities. In this "highly valuable resource" (Publishers Weekly, starred review) Quinn "provides simple, straightforward" (The New York Times) solutions...
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The Passion Economy: The New Rules for Thriving in the Twenty-First Century

Adam Davidson · Knopf
Pages: 336
Format: Hardcover

The brilliant creator of NPR's Planet Money podcast and award-winning New Yorker staff writer explains our current economy: laying out its internal logic and revealing the transformative hope it offers for millions of people to thrive as they never have before.Contrary to what you may have...
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Indestructible: The Unforgettable Memoir of a Marine Hero at the Battle of Iwo Jima

Jack H. Lucas · William Morrow Paperbacks
Pages: 288
Format: Paperback

Medal of Honor recipient Jack H. Lucas's classic memoir of his heroics at the Battle of Iwo Jima - with a foreword by Bob Dole and reissued to coincide with the 75th anniversary of the battle in 2020.On February 20, 1945, the second day of the assault on Iwo Jima - one of the bloodiest...
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The Self-Reliant Entrepreneur: 366 Daily Meditations to Feed Your Soul and Grow Your Business

John Jantsch · Wiley
Pages: 400
Format: Hardcover

A guide for creating a deeper relationship with the entrepreneurial journey The Self-Reliant Entrepreneur offers overworked and harried entrepreneurs, and anyone who thinks like one, a much-needed guide for tapping into the wisdom that is most relevant to the entrepreneurial life. The book...
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Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement

Julie Atherton · Kogan Page
Pages: 272
Format: Paperback

Social Media Strategy provides a simple, structured way to create integrated customer engagement and social media campaigns that work. Organizations often talk of digital planning but struggle to know which channels to invest in, how to integrate them with content marketing activity, or fail...
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